2023-2026
Portos Strategic Legal Advisory
Visual identity and brand development, creating visuals for print and web, social media posts and campaigns.
Role
Graphic Design
Tools
Graphic Design, Motion Design, Video Editing, UX Design
Overview
About the project
Portos is a strategic legal advisory firm requiring a sophisticated yet approachable brand identity. The project encompassed full brand development including logo design, brand guidelines, business stationery, website graphics, and ongoing social media content creation. The burgundy color palette conveys trust and professionalism while remaining distinctive in the legal sector.
Campaign
Print, Digital & Social Media
The brand identity was rolled out across a full out-of-home and digital campaign — from highway billboards to metro screens and tram-stop displays — keeping the same bold orange system recognizable at every scale.
